FCC White-01 (3)

91Ninjas crafted FCC's new brand identity and marketing plan

1280

Enterprise accounts reached

438%

Increase in organic traffic

23X

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About FCC

 Flipkart Commerce Cloud (FCC), a Walmart Company, is a leader in providing digital commerce solutions to retailers and e-commerce businesses globally.  Its comprehensive suite includes marketplace technology, pricing optimization, and retail media solutions for retailers.

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Challenge

Flipkart Commerce Cloud wanted a brand refresh to ensure their positioning and visual identity reflected their latest offerings. Once that was done, they also wanted their marketing partner to craft a detailed brand and demand generation strategy and execute it well to win in the newer markets they were venturing into.

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What did we do?

We did their brand positioning visual identity. Since then we have been working on strategies to drive brand awareness and pipeline generation in the US, SEA, and MENA region. From thought leadership content, social media marketing, SEO, digital ads to running ABM campaigns and campaigns and collaterals for events – we have been managing all their marketing channels.

 “91Ninjas has been a great partner to work with. They are smart, bring in strategic thinking and have deep domain expertise. We have thoroughly enjoyed working with them for a couple of years now and will definitely recommend them to any business looking to drive real impact through marketing efforts.”

 – Marketing, Flipkart Commerce Cloud

Results

 With a 360 degree marketing strategy executed through multiple marketing channels, we drove brand awareness organically. This coupled with targeted ABM campaigns, ensured we pushed prospects down the funnel and created a qualified pipeline 

256,828

Organic impressions on LinkedIn

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200%

Increase in direct traffic

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1280

Enterprise accounts reached

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