
Peoplebox
scaled organic demos by 5X and built a sustainable pipeline
392%
Growth in organic traffic
151%
Growth in ranking keywords
5X
Growth in monthly organic demos
About Peoplebox
Peoplebox is a YC-backed Talent Management Platform offering cutting edge HR tech solutions to organizations in the US. They empower organizations to achieve moonshot goals by aligning OKRs and Performance Management
Challenge
They were facing challenges in effectively targeting their ideal customer profiles for over a year while working with another SEO agency. Their organic traffic was stagnant at ~12000 monthly visitors, limited traffic growth and below-average demo bookings from organic search efforts.
What did we do?
We crafted a three-pronged Content & SEO strategy focused on – targeting right keywords, technical SEO optimization and conversion rate optimization (CRO). Within six months, SEO became one of the top channels building a predictable pipeline for the brand.
“The team is very hands on, they could go deeper into our problems, craft a detailed strategy and drive results. With their curated strategies our organic traffic grew by ~400%. Highly recommend them for any inbound, SEO and Performance Marketing efforts for SaaS.”
– Abhinav Chugh, Co-Founder, Peoplebox
Results
SEO became the key pipeline generating channel for the business delivering ~60+ demos per month consistently through SEO. They also ranked 33,534 keywords which is a 151% increase from their previous rankings.
392%
Increase in organic traffic
33,534
Ranking keywords
60+
Monthly organic demos
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