Blogs

Notes, insights, and patterns we see while solving real growth problems.

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Gone Viral: How Our April Fools’ Campaign Gained Media Attention

2023-09-26
7 Mins
Author
Ridhi
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Marketing Musing

Email Marketing Makeover: A Unicorn's 97% Inbox Placement Triumph

A few years ago, I was facing issues with our email marketing. Most of our emails were landing into spam. Our inbox placement was just 45%. To fix things, I
2023-09-27
7 Mins
Marketing Musing

9 Marketing Techniques Using Business Case Studies

Did you know? As much as 73% of B2B buyers say they rely heavily on case studies to make purchasing decisions. This means a business case study can
2023-10-03
7 Mins
Marketing Musing

7 Must See B2B SaaS Case Studies for Every Marketer

Case studies are important for SaaS businesses. Some examples of SaaS businesses that could benefit from case studies are web development and marketing
2023-10-03
5 Mins
Growth stories

13 Questions for Writing Effective Case Studies (+ Free Email Approval Template)

When done correctly, a case study is an excellent way to demonstrate your company’s strengths, highlight customer successes, and engage prospects.
2023-10-03
7 Mins

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