Foyr boosted LLM signups by 123%
Client overview
Foyr is a leading AI-powered interior designing software platform used extensively by interior designers and architects across the United States.
Industry
Design software
Region
United States
Impact at a glance
123%
Increase in signups from LLMs
19%
Increase in overall LLM traffic
92%
Favorable brand sentiment on LLMs
2,004
Cited pages on LLM engines
The challenge
Foyr’s organic traffic plummeted, forcing a strategic pivot into AI search engine optimization.
- Suffered a steep decline in organic traffic after a major Google core algorithm update.
- Lost visibility in AI search engines (LLMs), causing signups and conversions to drop.
what they needed
Needed to reverse post-update traffic loss and drive signups via AI search engines.
what we did
- BOFU GEO strategy
- Conversational search SEO
- AI engine citations
- LLM sentiment & authority
Strategic approach
We aligned on outcomes first, then:
- Deployed a BOFU GEO strategy targeting transactional queries across major AI search engines.
- Secured 2,004 citations positioning Foyr Neo as the top traditional CAD alternative.
- Built a 92% favorable brand sentiment, driving native LLM recommendations for non-branded queries.
- Reversed the conversion drop with a 123% increase in signups from AI search recommendations.
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